This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful. When you explore any website, it has the capability to enhance your browsing experience by storing and retrieving information through cookies. These cookies primarily aim to tailor the site to your preferences, ensuring it functions exactly as you anticipate. While this information typically doesn't directly reveal your identity, it empowers you to enjoy a more personalized web journey. At our site, we prioritize your privacy rights, granting you the freedom to control which types of cookies you allow. Simply click on the various category headings to discover more and adjust our default settings accordingly. Nevertheless, please note that disabling certain cookies might affect your overall experience on the site and the range of services we can provide to you. Read our Privacy policy.
Rearranging
NEXE’s building
blocks
Client - NEXE Group
NEXE Group, leading regional manufacturer of building materials with 1700+ employees, wanted a new site with a more modern look that would be mobile-friendly, easy to update in-house and offer more content for potential customers to see.
Services
- Design & User Experience
- Development
- SEO Analytics
A concrete base for art direction
The brand’s design guidelines are the starting point of any
project, and a common source of creativity.
We were inspired by an element used in the NEXE logo and
decided to use it as a background add-on and around the
headlines to make them more prominent.
Color as a communicator
We were conscious of the fact that Nexe has 2 main groups of products and addressed this differentiation through color coding. This way users are super clear on what type of product they are viewing.
NAVIGATION MADE EASY
In addition to modernizing the web, the goal was also to structure information to make it easily accessible to the user. Due to the large number of pages that communicate information about the company itself, we decided that the best way was to introduce a mega menu where the user could easily access all sub-pages, without burdening the rest of the design.
Expert advice on demand
The role of the calculator is to allow users to get a better approximation of the required amount of material for their next roofing project. The user simply fills in the basic data and Nexe does all the heavy lifting, expertly calculating the volume of needed material in seconds.
TV commercial